Are you looking for the most relevant social media pricing Malaysia for your business? If the answer is “yes”, this would be the best place to get the information.
But before that, why are we sharing the much-kept secret about social media pricing in Malaysia? For starters, this is by far the most secretive and sensitive topic any digital marketing agency in Malaysia would do.
For us, there is no point in keeping it a secret. The advancement of technology had opened more doors (information) that you can obtain with just a few clicks.
And without further a do, let’s get down to the topic today (plus some basics about social media marketing in general in Malaysia).
If you are searching for Facebook post design price Malaysia or social media post design price Malaysia, you will also find the information right here.
Meantime, if you are looking for TikTok ads cost in Malaysia, head over to this article to learn more.
Table of Contents
Part 1: What is Social Media Marketing?
Social media marketing is the process of using online platforms like Facebook, Twitter, and LinkedIn to build relationships and interact with potential and current customers.
When used correctly, social media can be a powerful tool to reach out to more people, connect with customers, and build brand awareness.
However, social media marketing requires careful planning and execution to be effective.
Make no mistake.
Social media marketing is definitely one of the trending trends when it comes to the latest digital marketing trends in Malaysia.
Part 2: What is Social Media Management?
Social media management is the process of managing your social media accounts. This includes tasks like posting content, responding to comments, and monitoring your activity.
It’s important to have a social media management strategy in place to ensure that your accounts are active and engaging. Without a plan, it can be easy to let your accounts become dormant, which can hurt your business.
There are a number of social media management tools available to help you with this process. These tools can automate some of the tasks involved in social media management, such as scheduling posts and monitoring activity.
Part 3: What is the differences between social media marketing and social media management?
While the distinctions between social media marketing and social media management apply universally, the specifics can vary depending on different geographic locations, including Malaysia. Here are some key differences:
(a) Social Media Marketing
Social Media Marketing (SMM) involves creating and distributing content on social media platforms to achieve your marketing and branding goals. This includes activities like posting text and image updates, videos, paid social media advertising, and other content that drives audience engagement.
In a Malaysia context, a social media marketer may research the Malaysian social media landscape to understand the habits and preferences of the target audience, tailor promotional strategies to coincide with local events or cultural nuances, and so on.
Key aspects of SMM are:
- Content Creation: This involves producing applicable and radiant content that attracts and engages the audience.
- Brand Awareness: SMM campaigns aim to increase brand recognition and generate new leads.
- Audience Engagement: SMM usually focuses on fostering interaction between the brand and the target audience, through activities like contests, giveaways, etc.
- Conversion: Ultimately, the end goal is to convert the engaging audience into customers.
(B) Social Media Management
Social Media Management (SMM) is about managing your online interactions and content across social media channels. It goes beyond just posting updates to your company’s social media profiles. It also includes engaging with your audience, looking for new opportunities to increase reach and visibility, and managing reputation.
With respect to Malaysia, social media management would involve understanding and honouring local customs and internet etiquette, handling potential language barriers, and addressing user feedback or concerns in a culturally sensitive manner.
Key aspects of SMM include:
- Scheduling Posts: Regular and frequent posting of content, which is pre-written and scheduled to be posted at optimal times.
- Community Management: Managing the brand’s online community, interacting with users, addressing their concerns, and fostering a positive relationship with the audience.
- Monitoring & Responding: Social Media Managers listen to conversations about the brand, its products and industry, also respond on behalf of the brand.
- Reputation Management/ Crisis Management: Dealing with negative feedback or comments, resolving any potential crisis that can harm the brand’s image.
In summary, while Social Media Marketing seeks to create engaging content to increase brand visibility and conversion, Social Media Management takes a more holistic approach and deals with the wider aspects of maintaining and managing the brand’s presence on social media.
Part 4: Why is Social Media Important For Businesses In Malaysia?
There are a few reasons why social media marketing is important for businesses:
1. Building brand awareness
Social media platforms are a great way to raise awareness about your brand and what you do. By sharing interesting content, engaging with customers, and responding to comments, you can reach out to more people and let them know about your business.
2. Generating leads for your business
The two terms are often used interchangeably, but there are some key differences between social media marketing and social media management.
Social media marketing is the process of using social media to achieve your marketing goals. This can include creating and sharing content, engaging with customers, and running ads.
On the other hand, social media management is the process of managing your social media accounts. This includes tasks like posting content, responding to comments, and monitoring your activity.
Both social media marketing and management are important for businesses. But if you’re just getting started, it’s likely that you’ll need to focus on marketing first. Once you’ve built up a following and established yourself on social media, you can start to focus on management.
Social media can also be used to generate leads. By sharing helpful content and engaging with potential customers, you can encourage them to learn more about your business and consider using your products or services.
3. Generating sales
Social media marketing can lead to increased sales for businesses. By building relationships with customers and creating a positive brand image, you can encourage people to buy from you.
4. Improve customer satisfaction
Social media can also be used to improve customer satisfaction. By responding to comments and questions, you can show that you care about your customers and their experience with your business.
Hint: Before sales, during sales and post-sales interactions are important for your business in Malaysia!
5. Building Brand Loyalty
Finally, social media marketing can help build brand loyalty. By providing valuable content and being responsive to customer needs, you can create a community of loyal customers who will continue to support your business.
Part 5: How to get started with Social Media Marketing in Malaysia?
Do you want to get started but are not sure how? Don’t worry, we got you covered right here.
Here are some tips on how to get started with social media marketing in Malaysia:
1. Define your goals and target audience
The first step in any social media marketing campaign is to define your goals and target audience. Without a clear purpose, it will be difficult to measure the success of your campaign.
Think about what you want to achieve with social media marketing and who you want to reach. Are you looking to raise awareness about your brand? Generate leads? Increase sales?
Once you have a clear idea of your goals, you can start planning your content and strategies.
2. Set up your social media accounts
The next step is to set up your social media accounts. If you don’t already have one, you’ll need to create a profile on each platform you want to use.
Be sure to fill out your profile completely and include information about your business, such as your website and contact information. You should also upload a cover photo or logo.
3. Create compelling content
Once you have your social media accounts set up, it’s time to start creating content. Your content should be interesting, informative, and relevant to your target audience.
Think about what kind of content will resonate with your audience and help you achieve your goals. You can post blog articles, infographics, images, videos, and more.
4. Engage with your audience
Engaging with your audience is an important part of social media marketing. By responding to comments and questions, you can show that you care about your customers and their experience with your business.
You should also share other businesses’ content when it’s relevant to your audience. This shows that you’re active on social media and helps to build relationships with other businesses.
5. Monitor your progress
Finally, be sure to monitor your progress and analyze the results of your social media marketing campaign. This will help you fine-tune your strategy and ensure that you’re on track to achieve your goals.
If you are looking for social media posting price, social media management pricing packages Malaysia or even, social media marketing packages Malaysia, continue reading to learn more.
Part 6: How much social media marketing costs in Malaysia?
Now, let’s get into the social media marketing pricing in Malaysia. When we first published this pricing guide, it was back in 2017 and many things had changed over the years.
Bonus: Here’s an older version video that we took some years back. Hit play and enjoy the video!
The average social media marketing services pricing Malaysia
It is important to understand that the social media marketing pricing below is based on an estimate versus our current pricing. So, do take it as a guide.
Average Social Media Pricing By Agencies
Done-for-you social media marketing plan-
2 to 4 content creation (with graphic) per month
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Facebook & Instagram Ads budget (RM500 +/-)
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Paid ads creation often based on pre-made templates
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Shared account manager
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No direct access to the graphic and/or content team
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6/12-months contract required
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One + One deposit often required before the start of the service
Average Social Media Pricing By Freelancers
A smaller & beginner-like experience-
2 to 4 content creation (with graphic) per month
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Facebook & Instagram Ads budget (RM150 +/- at best)
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Paid ads creation often based on pre-made templates
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No account manager
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Single person communication (usually 1-leg kicking)
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Possible of 3-months contract at most
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Prepayment on a monthly basis
Average Social Media Pricing By Us
A growth solution with your business in mind-
4 content creation (with graphic) per month
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Facebook & Instagram Ads budget (custom to client's needs)
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Paid ads creation based on client's business (fully custom - ads budget RM500 included per month)
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Dedicated account manager with the custom client's dashboard
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A comprehensive client's dashboard that showcase the progress & results
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3 months contract by default with longer terms available
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One-time setup fee + prepayment are only required
Now, you might say that “hey, the pricing looks off!”
There is no way that we could get an exact (and average) pricing for social media pricing in Malaysia because no two agencies or two freelancers charge the same.
Plus, the different sets of clients from various industries make things much different as well!
So, what should you do if you want to know the exact social media pricing in Malaysia?
We recommend you to schedule a discovery call with us for us to give you a much more exact number to run with. Click here to schedule a time with one of our friendly consultants: Schedule a call with us now (it’s 100% free)!
Important information about Facebook ads cost
One tricky part about social media marketing in Malaysia is the ever-changing Facebook ads cost. Depending on the industries you are in, you might see a huge variance in the cost of buying the ads.
This is a normal process where ads buy is often related to bidding, where the highest bidder will get more visibility than the rest of the crowd.
Recap: Social Media Pricing In Malaysia (What Business Owners need To Know Now)
When it comes to social media pricing in Malaysia (regardless it is social media marketing or social media management), there is no one size fits all.
Knowing what you want to achieve with social media is an important step to getting the best out of the service you are subscribing to.
We hope you find this post about social media pricing in Malaysia useful and feel free to reach out to us if you need any assistance.
Frequently Asked Question (FAQ)
What is the price of social media?
Social media pricing in Malaysia ranges from a few hundred Ringgit to thousands of Ringgit a month. It depends on the services that you are subscribed to such as advertising, posting and graphic design works.
How much should I pay someone to post on social media?
This is an excellent question but we are afraid that there is no definite answer to this. On average, you should be paying around RM500+ per month for several social media posting. If you are looking for social media influencer on Instagram or TikTok, it ranges from RM50 to few hundred Ringgit per posting.
How much does it cost to pay for social media marketing?
On average, digital marketing agency in Malaysia charges around RM3,000 to RM10,000+ per month for social media marketing. If you are looking for affordable social media marketing services in Malaysia, get in touch with us today because we believe we are offering one of the lowest prices in the market.
What is a social media package?
A social media marketing package is a service that businesses can purchase to outsource their social media marketing. These packages typically include tasks like creating and sharing content, engaging with customers, and running ads.
Some social media marketing packages also include additional services like website design, reputation management, and email marketing.
Businesses can choose from a variety of social media marketing packages, depending on their needs and budget. For example, a small business might purchase a package that includes content creation and social media ads. A larger business might purchase a more comprehensive package that includes all of the above, plus additional services like website design and email marketing.
What is the Facebook advertising cost in Malaysia 2022?
Depending on your industry and competitors, we recommend a budget of at least RM300 per Facebook advertising campaign to be effective. If you are going full force into Facebook marketing, an estimated RM1,500 a month worth of advertising credit is required.
